WHAT THIS EXERCISE DOES

Most authors spend months — sometimes years — trying to articulate what their book is really about and who it is really
for. This exercise shortens that journey to a single focused session.
 
They Will Judge Your Book By Its Cover is a strategic ideation exercise drawn from the Concept module of the
ACCESS Model. It will help you sharpen your book’s core value proposition, lay the foundation for its organizational
framework, and identify the unique perspective that sets your book apart from every other title in your category. Along
the way it produces something tangible — a cover concept that becomes your motivational compass for the writing
journey ahead.
 
It was built for non-fiction authors who are serious about getting their book right — not just written.
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THE NEXT STEP
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Complete the exercise. If you’d like to schedule a free 60-minute consultation with the ACCESS Team, email your
completed exercise to us and we’ll find time to explore where you are, where you want to go, and which path works best for you.

Serious non-fiction authors start here.