Why Ohio school districts–and districts across America–need authentic community engagement, not better newsletters and videos In November 2024, Ohio voters rejected nearly half of all school tax issues on the ballot. Only 51% passed. New money levies fared even worse. Just 25% were approved. One year later, the numbers rebounded. But the lesson those results delivered is one too many district leaders have yet to fully absorb. Communities don't vote against schools. They vote

The Certification Conversation Has a Barrier Problem Most association executives understand the value of offering credentialed training to their members. The research is consistent: certified members show significantly higher retention rates than non-certified peers, and well-designed credentialing programs generate recurring revenue that compounds over time through exam fees, renewal cycles, and continuing education purchases.¹ The problem is not desire. It is the size of th

I've spent enough time working with healthcare organizations, school districts, associations, and municipalities to recognize a common challenge: most of them need to publish, but none of them are actually publishers. They produce manuals, training materials, educational resources, community reports, and technical guides. Publishing isn't optional—it's essential to their mission. But here's the problem: building and maintaining an in-house publishing operation pulls resources